Things You Need to Know About Digital Marketing

The channels for new products have been increasing by leaps and bounds, our society has become even more sophisticated, and the amount of customers and consumers are mounted. Since the number of people is increasing, the requirement to fulfill each and everyone around this world has been increasing at the same time. Speaking about Internet marketing, customers these days are becoming more and more specific, in other words, they become more "choosy", consumers are inclined to pick the best products which suit themselves. Under such circumstance, digital marketing comes into the picture to solve the problem.

Digital technology is introduced and has opened new channels to sell products. It provides variety kind of information to the consumers. As we can see in the North Africa and Middle East region, over 40 million Internet users are creating new opportunities for marketers to reach their audience in ways not previously possible, but now it is a common phenomenon, because there is a huge demand for organisations to better embrace the internet, majority of the companies indicate that they want to sell products or services online, by using digital marketing.

Digital marketing is more than simply adding a website address to TV commercials or sending customer service text messages. Digital networks are now beginning to connect customers' computers to their house devices, such as televisions and game consoles. Hence, people from all categories, young or old are all potential customers.

Nowadays, digital marketing often uses push technology, which is, sending E-mail, SMS and RSS feed. This technology can be personalized, which means that messages received by the customer can be highly targeted and specific to select the criteria. For example, a special offer for a 20 year old college student living somewhere in Africa. Other than that, if properly executed, it promises high return on investment, which can help drive new revenue as well as brand reinforcement.

Digital is somehow an easy, convenient but an effective way to reach to the customers all around the world.

Nizzura is a full time internet marketer and have been earning a full time income online since 2007. He have shared his method on how to make money online in his 100+ page ebook entitled "Free Money Method".

You can grab his "Free Money Method" ebook at http://FreeMoneyMethod.com

The author grants full reprint rights to this article. You may reprint and electronically distribute this article so long as its contents remain unchanged, and the author's byline remains in place.

7 Ways on How to Write Effectively in Article Marketing

Writing articles is another method to promote your website. It is a very effective way to present yourself as an expert in your industry. It has been proved to increase your website rank among the search engines and also your link popularity. People are grateful for information in your articles, particularly solutions for problems that they are facing. Thus, writing articles will be able to promote you and your website. There are a few guidelines to follow if you want to be successful in writing articles to promote your website.

Tips to writing good articles to promote your website:

• Short and simple sentences- simple will do the trick. Avoid fancy sentences as not all readers are able to understand sophisticated sentences and instead of impressing them you might chase them away.

• Simple and short paragraphs- do you really want to read an article with long paragraphs? This can be a major turn off to people as it is quite intimidating. Keep the paragraphs short and go straight to the points instead of beating around the bush.

• Proofread- it is worth the time to re-read your article and check for any mistakes. Too many grammatical and spelling errors will give you a bad impression of your writing skills.

• Use headlines and sub-headlines- most readers online are scanning through the contents to decide whether to stay and read thoroughly. Using headlines will help the readers find what they are looking for and to separate the contents into sub-topics.

• Show your expertise- do not write articles based on topics that are alien to you. Make sure that the topic that you are writing about is the one that you are familiar with.

• Avoid writing ad-like articles- of course you are promoting your website with the articles but the articles should be more informative and not promotional. Peoples' interests are turned off when they see advertising articles which focuses on promoting a product and service without gaining any information at all.

• Byline- include a byline on the bottom of your articles. Keep the byline simple which includes brief information about you and your business. The most important information is the link to your website, and this can be included in the article as well.

By writing informative articles and offering your product or service to help solving a product at the same time, you will be able to promote your website successfully. It is one of the best marketing tools to promote your website. When you offer information and solutions in your article, you are actually gaining the trust from the readers. Other websites may find your article useful, and they will be directing traffic into your website.

Nizzura is a full time internet marketer and earning full time income online since 2007. He have shared his method on getting free targeted free traffic and making money online in his 100+ page ebook entitled "Free Money Method".

You can grab the "Free Money Method" ebook at http://FreeMoneyMethod.com

The author grants full reprint rights to this article. You may reprint and electronically distribute this article so long as its contents remain unchanged, and the author's byline remains in place.

The Basics of Website Promotions

If you are selling products on your website, you need to learn at least the basics of sales and promotion. Without the basic skills required, it is very unlikely that you will succeed over the high number of competitors out there, even if you are selling a unique product no one else is selling.
The following points are part of the basic knowledge that you will need to know, especially if you are new to websites.

- Hosting a website- there are a number of options for you to choose from. There are free hosts that offer limited space and bandwidth. This type of host such as AOL and Geocities are designed for personal websites. If you are using your website for business, then you should go for hosting services which can provide more for your website. These come in small fees. For those who are serious in creating a website, it is advisable to have full access to the files that are related to your website, such as the configuration and ongoing maintenance.

- HTML- this allows you to create text pages, images and others that can be viewed using a browser. With HTML, you can create webpages that allows you to incorporate various types of formatting and hyperlinks.

- Domain name- each domain name points to a particular website. When we register for a domain name, we should make sure that the registrant is us and not the webmaster or the hosts themselves.

- Web Graphics- avoid creating a website with fancy designs and web graphics. Simple and nice will do the trick of attracting and sustaining the customers to your website. The choice of web graphics such as type of image file can affect the speed of loading of a page. The colours of text and background used must be compatible and readable.

- Promoting the website- there are a number of ways to promote your website. The most important first step to take in promoting your website is by making it visible to search engines. Once your website is ready, submit the URL to the major search engines such as Google or MSN.

Apart from the website itself, you should also learn the basics of selling products or services if your website is commercial-based. It is pointless to create a wonderful and attractive website when the product is not selling at all. There are a lot of guidelines and tips available on the Internet and you can also learn from people who are already successful in online business. This learning process is ongoing as there are new technologies coming through every day and you should update yourself to improve your knowledge in promoting your website.

Nizzura is a full time internet marketer and earning full time income online since 2007. He have shared his method on getting free targeted free traffic and making money online in his 100+ page ebook entitled "Free Money Method".

You can grab the "Free Money Method" ebook at http://FreeMoneyMethod.com

The Importance of Website Submission to Major Search Engines

Once your website is ready, the next step is to submit it to the major search engines. It is easy to submit your website to the search engines. This can be done in less than an hour's time. However, one cannot be certain when the website is listed by the search engines. It may be hours, days or even months. You can either do the submission yourself or by others offering such service.

First, how can you get listed by search engines? When we say submission to search engines, we submit the website to the search engine and from there the search engine will be able to obtain the URL of the website. When the time comes, the search engine sends its spider or also known as 'bot' to visit your website. During the visit, the spider will read and copy most of the information in your website, such as the text, links to external sites, title tag and some of the Meta tags. Once it finishes with reading and copying, the information will be sent back to the central database for indexing later. The indexing can occur a few months later.

These steps are then repeated with the links on your website. It follows the link to the other websites. Spiders are limited in their reading capability because it can only follow most of the basic HTML code. Thus, if you are using fancy JavaScript for the links, the spider will ignore them because it cannot understand them at all. It cannot read forms as well.

If you search online, there are a vast number of services available to aid with submitting your website. There are some that offers submission to hundreds of search engines for a fee. However, these are scams as there is no such amount of search engines exists. You will only need to submit your website to major search engines particularly the Google, Yahoo, MSN, AOL and Teoma. You can also submit your website to directories as search engines will pick up URLs from directories. Another way is to get links from quality websites with high rank in search engines.

Briefly, when you submit your website to the major search engines, it will read your website, indexes it and assigns a rank to it. Submitting the website to search engines is for the search engines to acknowledge the existence of the website and it is not a guarantee of getting a high ranking. There are other ways to increase your website ranking in combination with this step.

Nizzura is a full time internet marketer and earning full time income online since 2007. He have shared his method on getting free targeted free traffic and making money online in his 100+ page ebook entitled "Free Money Method".

You can grab the "Free Money Method" ebook at http://FreeMoneyMethod.com

The author grants full reprint rights to this article. You may reprint and electronically distribute this article so long as its contents remain unchanged, and the author's byline remains in place.

6 Hot Tips on How to Get High Ranking in Google

Once you have your website ready, the next step is to introduce it to the search engines. There is no point having a wonderful website, but people are still not aware of it due to low ranking by search engines. Your website may be listed among the few last pages in a search result with thousands of pages. In order to get high ranks, the keywords are important. The titles, Meta tags and the first paragraph is important as well.

Tips to optimize your websites so that they are visible to search engines are:

Useful contents- to promote your website, the very first thing that you should consider are the contents, you may have a website with good design and has penetrated the top lists in search engine results, but if your contents are bad people will not come back anymore. You may be able to hit the target traffic, but if you are selling products your sales are not going anywhere.

Keyphrases- this is critical because it works to label your website and whenever someone searches using the keyphrases, the search engines will list your website in the results. The keyphrases should not be too common and preferably they are specific to what your website is all about. Usually people will pay more attention to keywords, but it is harder to obtain a high rank with keywords alone. Come up with a number of possible searches and use the best phrase from the list. There are services available on the internet which helps you with choosing keyphrase and keywords, such as WordTracker and KeywordDiscovery.

Titles- the titles for the contents in your website should not only be visible to people but also to the search engines. The rule is to use keyphrases as the titles. The recommended length of a title is between 15 to 20 words.

Meta tags- although one of the biggest search engines does not really pay attention to Meta tags, there are other search engines that still do that. It is still worth the effort to use Meta tags on public pages. Briefly, the Meta tag contains a short description of the webpage.

First paragraph- the first paragraph is important as it includes the description of the contents in a webpage. It contains the elaborated version of the title and Meta tags.

Avoid being classified as spam- there is a long list of don'ts that you should follow to avoid your website from being classified as a spam. An example is to keep the amount of keyphrases to a maximum of 10 in the contents, title and even in the Meta tags. Once a website has been classified as spam, the search engines will not list it.

The above steps are the major players in getting high ranking by the search engines. It is pointless to create a wonderful website with good contents when there is only a small amount of people who knows about it due to low ranking by search engines. Thus, to generate a large traffic to your website, you will have to promote your website to the search engines before anything else.

Nizzura is a full time internet marketer and earning full time income online since 2007. He have shared his method on getting free targeted free traffic and making money online in his 100+ page ebook entitled "Free Money Method".

You can grab the "Free Money Method" ebook at http://FreeMoneyMethod.com

The author grants full reprint rights to this article. You may reprint and electronically distribute this article so long as its contents remain unchanged, and the author's byline remains in place.

10 Top Tips on How to Work on Your Website Promotion

So, you have the best products and it is certain that you will make huge profit out of it. However, it is a disappointment to learn that your product is not selling well because of your bad website. A good website does not mean a website with fancy and sophisticated designs. All people need is a simple website with easy navigation, appropriate loading speed and the quality of the contents. Of course, you can hire a website designer to incorporate sophisticated features, but you can do it yourself without paying anything for a simple website.

There are a number of turn-offs that will chase your visitors away, such as:

1. Java applets- unless these are serving major purposes, leave them out as they will slow down the page significantly.

2. Slow pages- people will get frustrated from waiting for your website to load if you are using slower speed. Another point is to avoid using fancy features which will significantly slow down the speed.

3. Broken images and links- spend some time checking whether are the images displayed properly and the links are working fine. The links should be linking your website to the intended place, and nowhere else.

4. Coloured text and fancy background- it may look nice on the website, but imagine the visitors trying to read a coloured text on a colourful background. They cannot even read your content.

5. Grammar and spelling mistakes- check the contents before submitting it online. Poor readers will have to spend some time trying to figure out what the contents are all about.

6. HTML generator programs- readers know whether the HTML is generated using programs or is it your own. Use a bit or creativity to generate your own HTML.

7. Too many ad banners on a page- preferably, do not put any ad banner on the home page. For other pages, keep the number minimal desirably one per page.

8. Everything in a single page- if you have a lot of contents in your website, sort them out like book contents. This can give an impression to the visitors that your website is organized and most importantly easy to navigate from one topic to another.

9. Unrelated content- remove anything that is not related to the contents of your website.

10. Music- this is most annoying of all as it can really slow the speed of your pages.

The basic things are the best, as people are comfortable with simple websites. Although fancy features seem to make you stand out among the crowd, it usually results in the opposite. Avoid wasting your space for useless ads and unrelated things to your contents. One of the most important things considered by the visitors is whether the website is working or not.

Nizzura is a full time internet marketer and earning full time income online since 2007. He have shared his method on getting free targeted free traffic and making money online in his 100+ page ebook entitled "Free Money Method".

You can grab the "Free Money Method" ebook at http://FreeMoneyMethod.com

The author grants full reprint rights to this article. You may reprint and electronically distribute this article so long as its contents remain unchanged, and the author's byline remains in place.

How Selling the Right Product Can Promote Your Website

Your website does not only revolve around the design, but the contents as well. If you are selling a product which is not getting much response from the people, it is pointless to have a superior website design. There are two main things that you must consider before you start to sell a product.

First, the product should be something with a market demand. Imagine selling something that is not required by most people. We will not search for something we do not need with the search engine, and thus there will not be many people visiting your website promoting that product. However, on the other hand, if you are selling something with too big of a market demand, there is a problem as well. This means there are a lot of competitors and unless you are very good in terms of strategies and attracting people to your website, the chances are you will not be getting high return.

So, the best way is to come up with a unique product which is not on the market yet and most importantly there is a market for it. Although the market may be small, if you are the only one selling such product, the monopoly is yours. High competitions are monopolizing the profits and it is much harder for your website to appear on the top list of search results using search engines. The basic thing first; research extensively on the market potential, strength of competitors and whether your product is the sort of thing that people will buy.

Make sure that you have the following answers before you start designing your website:

- Reasonable price for your product or service

- Purpose of website- to sell or informative?

- Design of website- simple will do the trick

- Guarantee offered to customers while protecting yourself

- Testimonials (if there are any)

It is important to think of the customers' needs all the time. It is worth the effort and time to study what people needs, products or services that they will purchase online, the credibility of your website, payment methods and also learn from successful websites.

Once you have decided on the best product or products, the next step is to promote your product on the website. To do that, you will have to promote your website first. With the best products that are needed by people and attractive websites, you are one step ahead from where you started.

Nizzura is a full time internet marketer and earning full time income online since 2007. He have shared his method on getting free targeted free traffic and making money online in his 100+ page ebook entitled "Free Money Method".

You can grab his "Free Money Method" ebook at http://FreeMoneyMethod.com

The author grants full reprint rights to this article. You may reprint and electronically distribute this article so long as its contents remain unchanged, and the author's byline remains in place.

The 9 Top Free Website Promotion Tools For Internet Marketers

It is common for internet marketer to think that paid website promotion tools will result in better promotion of their websites. However this is not the case as internet marketer do not require costly website optimization and submission services. There are free tools out there that can be used to increase the popularity of your website without paying much. You can do everything yourself without paying anything, but of course you must be willing to sacrifice your own time and effort.

The 9 top free website promotion tools for internet marketers are:

Selling the right product

Before deciding to sell a product, it is desired to do some research on the number of competitions and whether there is a market for it. It is pointless to sell something that is not required by the consumers or when there are a lot of big players out there that can beat you down easily.

Working site

You should work on the presentation of the website preferably in a simple and easy way. It is useless if you have a great product, but people are frustrated with the navigation of the website and lack of information.

High rank in search results

Choosing the right keywords and coming up with attractive titles is critical. You must spend some time to think of the keywords that people may use while searching for information on a particular topic.

Submit to major search engines- when your website is ready, you should submit it to all of the major search engines.

Submit to major indexes

Preferably submit your website to major indexes such as Yahoo and Open Directory.

Writing articles

This is a good way to promote your website and to inform others about your product or services.

Widen your knowledge in sales and promotion- there is a lot of articles written by experts in this area on guides and strategies to improve your sales and promotion skills. It is worthwhile learning the strategies used by others to improve your website.

Research

It is important to do some research if you are planning to hire a consultant to help you out. However, you should know at least the basics of website promotion even though you may have your own consultant.

Links- apart from search engines, people can also visit your website via other websites. You should get as much links as you can because it is one of the major components to increase the popularity of your website and traffic.

Promoting your website may sound difficult, but with some effort, patience and time you will be able to come up with the best promotion strategies which works best for you. There is no requirement to pay for website promotion when you can get it free with just a little more effort and patience. Quite contrary, expensive website promotion may not product expected results.

Nizzura is a full time internet marketer and earning full time income online since 2007. He have shared his method on getting free targeted free traffic and making money online in his 100+ page ebook entitled "Free Money Method".

You can grab the "Free Money Method" ebook at http://FreeMoneyMethod.com

The author grants full reprint rights to this article. You may reprint and electronically distribute this article so long as its contents remain unchanged, and the author's byline remains in place.

Submitting Your Website to the 6 Top Search Engine Directories

Apart from promoting your website by article marketing, it is advisable to submit it to major search engine directories such as Google and Yahoo. An index is a database of websites in which the search results are based on the description of your website when you submit your website and not the contents of the website. It is different from search engines as search engines will search through most of your website including the contents and titles. Most people will submit to Google, and Yahoo is another major index that should be considered as well.

Yahoo! Directory

Yahoo search results come primarily from their own search engine. Yahoo has an Index known as Yahoo Directory. Currently, Yahoo search results are combinations from the directory ad search engines. This increases the rank of your website if it is listed in the directory. Previously, if one searches using Yahoo, the results displayed first are from the search engine and followed by from the directory. Way back before this, where search results from the directory was displayed first and search engine second. However, one will have to pay for listing in Yahoo Directory.

The Open Directory Project

Owned by AOL, it is the largest free active Internet Directory. The Open Directory Project is a definitive directory and is referred to by all major search engines. Due to this reason, there is a large number of website owners who are waiting to be listed in this directory. Thus, one may have to wait up to 6 months before his website is listed. There are some guidelines provided for those who are interested to submit their websites into this directory.

LookSmart Directory

This is actually a directory based on pay-per-click service. Although it is not very definitive in terms of volume of click and position, your website may be promoted well because this directory is providing the main results for MSN.

GoGuides.org

A free directory but you will have to apply for the position of an editor to be able to submit your website to this directory. But, once you are accepted, your URL link is online immediately.

JoeAnt.com

Similar to GoGuides.org, you will have to become the editor in order to submit your website.

Zeal.com

Similar to GoGuides.org and JoeAnt.com, you must become the editor or ask another editor to submit your website. The rule is your website must be informational and non-commercial.

It is up to you to choose whether to submit to all major search engine directories or only those that are free. It is advisable to use free search engine directories until your website is stable in earning income. Look and ask around for professional advices if you are still in doubt.

Nizzura is a full time internet marketer and earning full time income online since 2007. He have shared his method on getting free targeted free traffic and making money online in his 100+ page ebook entitled "Free Money Method".

You can grab the "Free Money Method" ebook at http://FreeMoneyMethod.com

The author grants full reprint rights to this article. You may reprint and electronically distribute this article so long as its contents remain unchanged, and the author's byline remains in place.